BIOTECHMED

Goals

Promotion of the scientific forum and exhibition space in biomedicine for B2C by launching Instagram and Facebook advertising campaigns. Attracting the attention of interested users to the innovations of the biomedical industry.

Task

Limitations on the budget and advertising opportunities for medical-related ads.

Strategy

Performance, UX/UX Design
Design

Monstars
Client

Biotechmed

ACTIONS

We are implementing the promotion of this project for the second year already, so there were still audiences and goals in the advertising units that had been worked out comprehensively back in 2020. We finalized the ads and prepared new creatives in accordance with the current dates and the event program. We launched advertising campaigns.

Difficulties

A long transaction cycle and technical difficulties with the purchase of traffic due to the iOS update to version 14.0 and higher.

EMOTIONS

It was a pleasant, professional collaboration. The customer positively evaluated the results. The project left behind a sense of realized plans and mutual gratitude.

Result

Protected by a confidentiality agreement.

BIOTECHMED

Task

Strategy

Design

Client

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